Frontend, product and selected work.
This work shows how I improve product clarity, simplify complex interfaces and build usable
solutions.
Professional Work
RaceCrew AI
Website rebuild and UX improvement
Improved the frontend structure and UX of the RaceCrew AI website to make the product
clearer, more consistent and easier to navigate.
This included restructuring key pages, clarifying communication and supporting conversion
through clearer layout, membership paths and user flows.
CRM, Membership and Email Flows
Improved CRM-related flows, membership logic and user communication to better connect the
website experience with user access, onboarding and email communication.
This included account and access flows, newsletters and automated communication aligned
with the product journey.
RaceCrew AI Product UI / Driver Profile
Built the frontend for the Driver Profile from provided mockups, turning the product
concept into a working Angular/Electron interface.
This involved translating product requirements into frontend decisions and a working
Angular/Electron interface.
I implemented the UI, structured the frontend logic and coordinated with backend
developers to define what data was needed to support the experience.
The focus was on making driver performance, scoring and profile information easier to
read, interpret and act on.
Setup and workflow surfaces
Designed and built the initial setup window interface, creating the frontend structure for
users to review and apply setup-related changes.
I then iterated on it based on feedback to improve clarity, flow and usability.
The focus was on turning dense, technical setup actions into clearer, step-based
interactions that are easier to follow and apply.
Race Engineer Concept Mockup
Created an internal product mockup for a Race Engineer concept, focused on interface
structure, user flow and product direction.
This work is not publicly available due to confidentiality.
Selected Products & Projects
Personal builds with product and ownership value.
Clario
Clario is a private product I am building to explore structured workflows, product design
and AI-assisted development in a practical way.
I focus on product direction, UX structure and defining how ideas turn into usable flows,
using AI as part of the development process.
RTSA Landing Page
Designed a commercial landing page to showcase 3D creations and guide potential customers
towards contact or purchase intent.
The focus was on presenting the work clearly, explaining the offer and creating a more
structured commercial path.
FreshStart Dev
FreshStart Dev is a product foundation I built from scratch, including naming, brand
identity, design, development and deployment.
It reflects how I approach structure, clarity and ownership in digital products.